Brinks Home Security Promo Aims for Laughs Over Scares
Brinks’ silly new video aims to attract new customers by displaying its trustworthiness — instead of relying on scare tactics.
Brinks’ silly new video aims to attract new customers by displaying its trustworthiness — instead of relying on scare tactics.
Wholesale monitoring providers share the new products and services they are utilizing to strengthen the industry’s foundation of alarm signal transmission and response.
The direct-to-consumer division of Brinks Home Security accounted for 38.3% of new customers generated in Q2, helped by the company’s partnership with Nest.
Despite a nine-year absence from the home security market, Jeff Gardner explains why the Brinks brand will fuel faster growth at the company.
Less than two years after rebranding, MONI has entered an exclusive trademark licensing agreement with The Brink’s Co.